WE WANT EVERYONE AT WORK TO APPRECIATE A BETTER SHARED CURRENT REALITY, SO THEY CAN BE FREE OF UNNECESARY FRUSTRATION AND CONFUSION, FEEL GOOD, AND DO AMAZING THINGS TOGETHER
Our Vision: Our work is highly regarded as being rapid, efficient, and effective. Our delivery is considered outstanding. In diverse organizational contexts around the world, we are creating the conditions for people to be more empowered, less stressed, and more engaged in learning, innovation, and in the delivery of organizational performance and sustainability. We do this proudly – through our alignment tools and processes and our expert delivery network.
Our Mission: To identify, measure and address alignment gaps between people at work so they can deliver better together.
Core values: Respect, openness, inclusivity, empowerment, integrity and wellbeing.
Mirror Mirror was developed by and is owned by i2i Practical Communications, based in the Netherlands. The core team is made up of Lindsay Uittenbogaard, Founder and Director; Hannah Rattay, Product Development Advisor; and Steve McCann as Non-Exec Director, heading up our Advisory Board.
The business has a growing network of partners some of whom are listed below. Each partner is selected to represent Mirror Mirror because of their expertise and capability to deliver. They espouse values and ways of working akin to our own.
Lindsay Uittenbogaard began her career running small businesses before spending 15 years in communication leadership roles with multinational organisations in the energy, IT, and telecommunications industries. She has since used her experience, insights, and drawn from research to create and drive the growth of Mirror Mirror. An IABC Accredited Business Communicator, Lindsay is also a certified member of the Reputation Institute and a published author in the Gower Handbook on Internal Communication 2008.
Hannah is a multi-lingual chartered engineer with a background in strategy consultancy and a wide skills base in the entrepreneurial, operational and commercial domain. After graduating at Masters level from the University of Cambridge, Hannah went on to Shell Global Solutions as a strategic consultant and now works in software quality assurance, based in Berlin.
Steve McCann has had a long and interesting international career involving management of and relationships with remote teams, some of them in the more complex and hostile parts of the world. After a short commission in the UK military Steve took up a role in the UN involving logistics and project management consultancy. Then from 2003-2019 he owned Safer Edge, a risk advisory business working in humanitarian type security all over the world, often in challenging places with teams working at great risk. Now, Steve is the Co-Director of Rees McCann, managing business development and looking to the future of engaging remote events.